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Attention Bias

Users' thoughts filter what they pay attention to

Attention bias is the tendency to prioritize the processing of certain types of stimuli over others. At any given moment, an individual's senses can perceive countless stimuli in the immediate surroundings.



Interesting Use Case: Smoking Zone For Smokers - Red Stop Sign signals “DANGER” - Arachnophobia (People Who Fear Of Spiders) Notice the spider first.



Fun Fact: Some research suggests that people with anxiety may have an attention bias, which means that they tend to focus more on threat-related information and less on non-threat-related information. This attention bias may contribute to anxiety by making someone more likely to notice and be worried about potential threats.